Wednesday, July 9, 2025

From Trade Show Struggles to Global Triumph: How Carmen Chooi Built Her B2B Empire on Alibaba.com

From Trade Show Struggles to Global Triumph: How Carmen Chooi Built Her B2B Empire on Alibaba.com

Dear valued Alibaba member,

What if one strategic pivot could transform your export business? Meet Carmen Chooi, Founder of Awen Global Sdn Bhd, who turned failed trade shows into a thriving cross-border empire—all starting with Alibaba.com.(Whole Story)

Her journey holds powerful lessons for you:
From "No Leads" to Reliable Buyers
After offline exhibitions attracted only local suppliers, Carmen joined Alibaba.com. Her first order from a Chinese buyer became the turning point—proving digital B2B works.

Persistence Pays Off
"E-commerce rewards consistency, not quick wins." Carmen's 8-year journey now generates repeat orders, with clients valuing her OEM customization. One buyer reorders every 2 months after discovering her via livestream!

Tools That Scale Your Business
Carmen credits Alibaba.com's AI-powered tools (Smart Assistant, keyword analytics) for saving time and optimizing listings—even with occasional learning curves.

You Don't Need to Go It Alone
Once an introvert, Carmen is now an Alibaba.com-certified lecturer. Her advice?

"Track data. Adapt. Never give up in Year 1."

Your Invitation to Success
Carmen's blueprint is simple: Start smart, stay consistent, and leverage the right platform.

 Upgrade your free account today and unlock:

  • AI-driven tools to generate quality leads

  • Training resources from experts like Carmen

  • Global buyer access (like her loyal Chinese clients)

Please contact with me to Claim Your Special Upgrade Offer 

Looking forward to hearing from you!

Best regards, 

Emma Ji

Senior Business Consultant

Alibaba.com-Global Gold Supplier Department Central Ops Team 

Email: jyp01717799@alibaba-inc.com

WhatsApp:+8613806516844

Employee ID: WB01717799

 

 

To make it easy to do business Anywhere!

Online Training Course: http://seller.alibaba.com/training.html

Learning Center: https://seller.alibaba.com/learningcenter 

Sender: Alibaba.com Singapore E-commerce Private Limited

Address: 8 Shenton Way, #45-01 AXA Tower, Singapore 068811

Email: dataprotection@service.alibaba.com

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